Less plastic, more space for your messages
The packaging innovation for sliced products puts sausage, cheese, fish and more in the limelight: FlatMap® provides a new, fresh look at the POS – and impresses with its careful use of resources. The outstanding feature is the completely new reclosure quality of FlatMap® (in easy peel version or with reclosure option, depending on customer requirements).
Advantages:
- Attractive look, ready-to-serve packaging
- Plenty of space for product information and branding
- Plastic reduction up to 75%
- Absolutely new reclosure quality
FlatMap® is a MAP packaging that consists of a high proportion of fibrous materials and is up to 100 percent recyclable. A study by Carbotech AG1 confirmed FlatMap®‘s improved eco-balance compared to conventional packaging for sliced fresh products. Dr. Fredy Dinkel, Carbotech AG about FlatMap®:
Carbotech AG’s life cycle assessment study showed that FlatMap® has a significantly lower carbon footprint than reference packaging. Can you explain that?
Dr. Fredy Dinkel: “The main reason is the high proportion of cardboard, which, as a renewable raw material, has a much smaller CO2 footprint than reference packaging, which is made only of plastic. Compared to reference packaging, which also contains paper or cardboard, FlatMap® is smaller and lighter with the same contents.”
